Our Philosophy

At the core of Potomac Investments, Inc. is our personalized and disciplined approach that begins with a thorough evaluation of each client’s financial objectives, cash flow needs, time horizon and tolerance for risk.  With this information, we then develop a concise, personalized investment plan utilizing the firm's investment planning software, proprietary methods and strategies and industry knowledge. 

This planning process is essential in determining an appropriate range of asset allocations for each individual client or pool of assets.  Once an allocation has been agreed to, we document the results in a formal Investment Policy Statement and implement the strategy utilizing private money managers, mutual funds, individual securities or a combination of the above.
 
Measuring progress against objectives is a critical component of staying on course, and we provide continuous portfolio review and ongoing recommendations to help ensure each portfolio is balanced in accordance with the stated investment plan & investment policy.  In addition, most of our clients receive a quarterly performance report with a detailed analysis of their portfolio’s performance relative to its’ respective benchmarks and their stated goals.
 
Our preference is to implement strategies in an all inclusive fee-based environment in lieu of the traditional method of paying individual transaction fees & commissions.  We have found that clients appreciate knowing in advance what the approximate total cost of their investment strategy will be. 
 
*Asset allocation cannot eliminate the risk of fluctuating markets and uncertain returns.
*Fee-based programs are not suitable for all investors.